Intelligence

Competitor & backlink watch

What rivals just shipped and where your backlink gaps are — delivered weekly.

What it does

Competitor watch never crawls rival sites wholesale; it reads their public sitemaps and RSS. Three-layer discovery covers robots.txt declarations, standard paths and twelve B2B-market locale paths. New URLs auto-classify into product, blog, pricing or docs, merging into a cross-competitor what-just-shipped feed.

On the backlink side, weekly CSV imports from mainstream tools track referring domains for you and your rivals: gap analysis finds sources they have and you lack, the lost-links list marks recoverable targets, and an outreach workflow picks up from there.

Core capabilities

What just shipped

A cross-competitor feed of new pages, auto-classified by type.

Backlink gap analysis

Single- and multi-competitor set operations reveal the sources most worth pursuing.

Recoverable lost links

Dropped backlinks become a list with a recovery workflow attached.

Feature checklist

  • Three-layer sitemap discovery: robots.txt declarations, standard roots, and 12 B2B-market locale paths
  • Polite crawling: custom UA, per-domain rate limits, 500-page cap, URLs only — no content scraping
  • Backlink board: referring domains, domain-rating distribution, link types, net velocity over time
  • Weekly backlink report generated on schedule
  • Media-coverage sourcing: turn journalists' open callouts into reviewable expert answers and data assets that earn press mentions and high-quality backlinks — AI drafts are barred from fabricating credentials or data, and everything stays human-reviewed, never auto-submitted

Want to see this module run?

Book a demo and we'll run this module on real data.