Opportunity keywords
Positions 11-20 auto-scored and ranked — invest where page one is closest.
Rankings
SERP rank tracking
Query the Google top 100 proactively — positions, momentum, and AI Overview erosion.
What it does
Every keyword keeps a full position history with 7- and 30-day deltas; keywords sitting at 11-20 get an opportunity score telling you exactly how far page one is — the highest-ROI batch you own.
Each check also parses SERP features: AI Overview, featured snippet, PAA, knowledge graph, shopping. Keywords covered by AI Overviews get their own board — their click-through is being eaten and the strategy must change. A competitor matrix highlights every top-3 position rivals hold on your target terms.
Core capabilities
SERP feature detection
AI Overview, snippets, PAA and knowledge graph flagged per query, with top PAA questions.
Competitor rank matrix
Rival-held top-3 positions on your terms become an explicit threat list.
Feature checklist
- Tracks the Google top 100 with 7- and 30-day movement
- A dedicated board for AI-Overview-covered keywords — CTR on these typically drops 30-50%
- Eight SERP features detected, including video, news and shopping blocks
- Opportunity score blends current position with 7-day momentum
Want to see this module run?
Book a demo and we'll run this module on real data.